Hand-picked recorded sessions from the live LvR Mentoring Program, featuring insider knowledge from bookers, label managers, artists, marketing specialists, and promoters.

To build a successful and enduring career, you need to establish a solid foundation. In this class, you'll gain comprehensive insights into how the electronic music industry works and how to navigate it successfully. You'll delve into the business aspects that significantly impact your career growth, equipping you with the tools to make informed decisions and elevate your profile. You'll also explore the team dynamics behind a successful artist, learning how to embody the roles of each team member and apply these strategies to your own career.

An artist's brand is a key factor in standing out from the crowd. In this class, you'll learn to perceive yourself as a brand and develop your own unique identity. You'll gain insights into using social media comfortably to increase your visibility, attract more fans, expand your audience reach, and create content with intention.

It seems obvious what the role of an artist is, but do you really know what the industry expects from you, and how to look professional enough to get the attention of promoters, fans, agents, and managers? Learn the key steps toward a successful artist career, the dos and don'ts, how to deal with frustration and rejection, mental health, and insights on music production and creating your musical identity.

Having an agent is the dream of every artist, and for good reason. An agent is the salesperson who believes in your work, pushes you forward, and secures as many shows as possible. But there are essential actions you need to take before you're ready to have one. In the meantime, you can learn how to "wear the agent's hat" and secure gigs on your own, it's possible.

Understanding and connecting with promoters is essential for securing gigs. Gain valuable insights into catching a promoter's attention, and learn what promoters expect from artists when considering them for lineups. This business perspective, combined with your music and artist vision, leads you toward a busy gig calendar.

Defining a good strategy for releasing your music is essential for success in this industry. Whether you have your own label, release with a label, or self-release, choosing the right path for your tracks has a significant impact on the results you achieve. This class covers everything you need to know to make the right decisions.

Gain access to an extra live class where you will learn how to create outstanding performance ads to increase your reach, grow your audience, gain lots of stream plays, and promote your release properly. You will also receive a recorded guide on how to set up your Facebook Business Manager to create ads from scratch.